Do not use pserve with gunicorn, it is deprecated and most likely will be removed in some of the next versions.
Gunicorn has "logconfig" setting, just set it to your config via command line argument:
gunicorn -w 1 --paster development.ini --log-config development.ini
or in the same config:
[server:main]
use = egg:gunicorn#main
logconfig = %(here)s/development.ini