I don't know if this works but try it out, its sdk style
var panels = require("sdk/panel");
var self = require("sdk/self");
var panel = panels.Panel({
contentURL: self.data.url("panel.html")
});
var cm = require("sdk/context-menu");
cm.Item({
label: "Edit Image",
context: cm.SelectorContext("img"),
contentScript: 'self.on("click", function () {' +
' self.postMessage(null);' +
'});',
onMessage: function (msg) {
panel.show({
//position: button //set position to some anchor
});
}
});