Ok, i did it by setting actionViewClass:
<item
android:id="@+id/context_menu_save"
android:actionViewClass="ru.seopult.cybermarketing.view.TextViewPlus"
android:showAsAction="always"
android:title="@string/save"
android:visible="false"/>
and in style.xml:
<style name="AppTheme.ActionBar.TextButton" parent="AppTheme">
<item name="android:textSize">15sp</item>
<item name="android:textColor">#FFFFFF</item>
</style>
then in onCreateOptionsMenu
wrote:
TextViewPlus text = ((TextViewPlus)menu.findItem(R.id.context_menu_save).getActionView());
text.setTextAppearance(getActivity().getApplicationContext(), R.style.AppTheme_ActionBar_TextButton);
text.setText(menu.findItem(R.id.context_menu_save).getTitle());
text.setPadding(0, 0, 10, 0);