Install script of module not running

Question

config.xml:

<config>
    <modules>
       <ASD_MyhProductImporter>
        <version>0.0.1</version>
       </ASD_MyhProductImporter>
    </modules>
    <global>
        <models>
            <myproductimporter>
                <class>ASD_MyProductImporter_Model</class>
            </myproductimporter>
        </models>
        <resources>
            <myproductimporter_setup>
                <setup>
                    <module>ASD_MyProductImporter</module>
                    <class>Mage_Core_Model_Resource_Setup</class>
                </setup>
                <connection>
                    <use>core_setup</use>
                </connection>
            </myproductimporter_setup>

...

The script:

/* @var $installer Mage_Core_Model_Resource_Setup */
$installer = $this;
$installer->startSetup();

$installer->run("CREATE TABLE  'custom_options' (
'config_id' INT(10) UNSIGNED NOT NULL AUTO_INCREMENT ,
'scope' VARCHAR(8) CHARACTER SET utf8 COLLATE utf8_general_ci NOT NULL ,
'scope_id' INT(11) NOT NULL DEFAULT  '0',
'template_id' INT(3) NOT NULL ,
'value' TEXT CHARACTER SET utf8 COLLATE utf8_general_ci NOT NULL ,
PRIMARY KEY ('config_id','scope','scope_id','template_id')
) ENGINE = INNODB;"
);

$installer->endSetup();

The myproductimporter_setup row in the core_config_data is not present.

The table that I am trying to create also does not exist.