Style UITableViewCell text using UIAppearance

Question

I've got a tableView of type Plain containing one PrototypeCell of Type Custom. The prototype cells class is the default UITableViewCell class, as I'm NOT using any specialized subclass.
The problem is, that I simply want to style the textlabels contained within the default UITableViewCell (textLabel and detailTextLabel) by using UIAppearance for iOS7.

I've tried

[[UILabel appearance]] appearanceWhenContainedIn:[UITableViewCell class], nil] setTextColor:UIColor.redColor];

to no avail. I know that the Apple documentation states, that the default labels mentioned above are always created with the default font and with textcolor black. However I expected, that styling the UILabels with appearance should work out. Any ideas regarding that topic?

REMARK: I know it's possible to set the textcolors usingcell.textLabel.textColor = UIColor.redColor, but I want to define the styling once.

Answer 1

If you want to use this two labels, you don't have a Custom cell but a Subtitle cell. And still you can change the properties of these labels in the IB.

Just double click on the labels to change their properties. (Or have a look in ContentView on the left):