I would suggest to use the goal set-system-properties of the same plugin or you can also use the usual way of setting system-properties via using the properties after reading them via your configuration like this for your unit tests:
<project>
[...]
<build>
<plugins>
<plugin>
<groupId>org.apache.maven.plugins</groupId>
<artifactId>maven-surefire-plugin</artifactId>
<version>2.22.0</version>
<configuration>
<systemPropertyVariables>
<propertyName>propertyValue</propertyName>
<buildDirectory>${project.build.directory}</buildDirectory>
[...]
</systemPropertyVariables>
</configuration>
</plugin>
</plugins>
</build>
[...]
</project>