read this Percentage Height HTML 5/CSS
"If you want to make the div height a percentage of the viewport height, every ancestor of the div, including and , have to have height: 100%, so there is a chain of explicit percentage heights down to the div."
if you are having problem with the tool, try to add inline style by writing
<img id="bing" style="display:block; width:15%; height:15%; " src="http://i39.tinypic.com/16kc3k0.jpg">;
EDIT: One should really the styling in the CSS. figure out your tool to do so and find out any other problem that is not letting you do so..