If you want to visualize HOG features, then use VLFeat (there is a option called render
which allows you to do this). The ICCV paper mentioned in the answer below reconstructs HOG features into an image. It tries to show you, "what computers would have seen"? Both are different, you may want to try both.
bs
stands for bin size. Usually 8x8
(therefore, bs=8) is used but you should know what was the value of the bin size because that is a necessary parameter in computing HOG itself.