The problem is that there is no model associated with the tooltip; in order to do what you want, you need to create the content using a function:
$("#grid").kendoTooltip({
autoHide: true,
showOn: "mouseenter",
width: 125,
height: 125,
position: "right",
filter: ".k-grid-content a.hasTooltip",
content: function (e) {
var row = $(e.target).closest("tr");
var dataItem = $("#grid").data("kendoGrid").dataItem(row);
var template = kendo.template($("#storeTerritory").html());
return template(dataItem);
}
});
(updated demo)