This is perfectly natural. In the quoted-printable-encoding, the equality sign =
is the escape character, so it has to be escaped itself. After the escape character, the hex number of the character is given. Mail clients will decode it correctly. If you dislike this, you can change the encoding, e.g. to UTF-8. However, this is not that common and may produce new issues with legacy clients.
Here is the Wikipedia entry about quoted-printable. The reason for this encoding is to encode 8-bit characters, while email traditionally only transmits 7-bit ASCII.