How do I create a project without the project folder?

Question

I'm new to pyramid and paster, just reading the docs for now. I use virtualenv and inside the virtualenv dir I want to start a pyramid project. The problem is that I would like for paster to not create a dir with the project name, and instead put all the scaffold files on the current dir (the venv root).

I thought about just not using paster but I still wouldn't know how to point to my app on development.ini "use" option.

I could also have my virtualenv on an entirely different place of my filesystem, but that seems weird to me (maybe virtualenvwrapper could make it easier). Any other way to do this?